The Rebooting
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Audience-first publishing

The pivot to subs is really a pivot to content

09 Dec 2020

Building a membership funnel

Getting people to pay for content is a courtship

lock-1 02 Dec 2020

Houses of brands

The flight to niches is leading big publishers to pursue verticals strategies

lock-1 25 Nov 2020

The hierarchy of differentiation

Unsurprisingly, the content itself is the best way to differentiate a media brand

lock-1 18 Nov 2020

False choices

There's no "right" way to build a sustainable media business

11 Nov 2020
News in the post-Trump era

News in the post-Trump era

The Trump bump could give way to the Trump slump

05 Nov 2020
Churn wars

Churn wars

Getting a subscriber is one thing but keeping them is a different challenge

28 Oct 2020

The rise of DTC media

Niche is sexy in publishing

lock-1 21 Oct 2020
Why Axios worked

Why Axios worked

"There's hope in media."

14 Oct 2020
Revisiting the Digiday plan

Revisiting the Digiday plan

We got a lot right, although we should have kept the "Top Tech Minds Under 21" franchise

lock-1 07 Oct 2020

What comes next in media

The Rebooting is a weekly newsletter in which I’ll write about building sustainable media businesses, drawing from my own decade of experience as the president and editor-in-chief of Digiday as well as my views of how media businesses are adapting. Sign up now so you don’t miss the

21 Sep 2020
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The Rebooting
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The Rebooting

Exploring the reinvention of media in a time of great change.